Our latest News and Blogs

How using digital signing allows your dealership to serve a wider range of consumers better   Digital Contracting with eSigning has developed into a useful tool for dealerships to offer superior service to meet a range of customer needs over the past few years. There is an eSigning scenario to enable a customer to finish […]

Digital agreements are incredibly quick in comparison to manual F&I procedures that need paper forms and pens. However, there are steps you can take to make sure you close more sales quickly. Every improvement made to SimpSocial Digital Contracting is created with the understanding that dealers require time and speed on their side to conduct […]

Your team will probably struggle if the data at your dealership doesn’t match the technology you’ve purchased. Don’t accept manual procedures and dysfunctional workflows that irritate your clients and staff. Choose linked technologies instead, which offer time-saving solutions that boost profitability. Check out the webcast.   Franchise dealerships in today’s fiercely competitive market need to […]

Compliance is a major concern for auto dealers for a reason, and that reason is the bottom line. A dealership risks losing money in two ways if regular compliance policies aren’t established and followed:   Fraud   On the one hand, there is the alarmingly rising danger of fraud. Auto loan fraud climbed 260% year […]

Business expenses will always exist when you run a dealership, but you get to decide how much you’re willing to spend on them. Peter is known as a smart dealership owner in the community. He is the top-selling auto dealer in his region and is well-known for stocking vehicles in great demand. His staff consistently […]

The auto industry is predominately male, yet when dealerships prioritize recruiting women, revenues rise and customers are happier. According to the Bureau of Labor Statistics, women make up only around 21.4% of all employees in car dealerships. However, these figures do not correspond to other driving and shopping trends.   For instance, according to a […]

How to Properly Disclose Vehicles So That They Are Sold Legally and to Satisfied Consumers You exert every effort to keep your inventory moving; no car remains on your lot for longer than 60 days, and you constantly get a steady flow of in-demand used cars. You prefer to offer a wide range of vehicles […]

When professionalism and commitment to service are evident, the preconceived notion of a sleazy car dealer is disproved. Auto dealers have long fought against unfavorable stereotypes. These opinions are a result of the drawbacks of the conventional car-buying process, including price haggling, pressure tactics, dealing with pushy salespeople, etc. Digital technology has altered the auto […]

Setting car sales appointments takes up a sizable portion of the week’s duties, but not all efforts result in a consistent commission. Being successful in the automotive sector is not always simple. It’s crucial to develop your team’s vehicle sales appointment-setting skills to generate a steady stream of leads if you desire a successful long-term […]

Dealer reinsurance provides new opportunities for higher gross margins. Your company’s service and parts department is undoubtedly its main revenue generator, similar to the majority of American auto dealerships. According to the National Automobile Dealers Association, service and parts make about 44% of the average dealership’s gross income. But if your finance and insurance (F&I) […]

Want some ideas for quick responses to internet vehicle leads? You won’t let any leads lapse if you use these simple email responses for auto sales. Imagine a regular workday at your auto business. How does it feel? As a salesperson, you probably do test drives, close sales, prospect, follow up with leads, and place […]

Your dealership’s advertising budget can be transformed with a bird dog program and referral rewards. “Birds? Dogs? I don’t work at a pet store; I sell cars. Why the sudden focus on animals? If the topic of a bird dog program is brought up at a car sales meeting, people who are unfamiliar with the […]

Active communication with your consumers is the first step in developing great automobile salesperson skills. Consider the moment you chose to pursue a career in automotive sales. Any of the following ideas cross your mind as you read this?   “I love cars and know everything about them, so I’d obviously be great at selling […]

We carried out a comprehensive poll to learn what customers desire and anticipate from customer service, and we made some fascinating findings. In order to better understand what US consumers want and expect from businesses as we approach 2023, our most recent survey contacted 1,000 US consumers across generations.   “Of the four customers surveyed, […]

Growth is beneficial, but growth at any cost is terrible.   The world’s top marketers support their firms’ long-term growth. But every so often, it seems like marketers experience a wave of collective madness where we stop thinking about the “long term” aspect of the conversation and begin to focus just on achieving growth. Marketers […]

A corporate endeavor called “customer success” aims to assist customers in achieving their goals.   What is meant by “customer success”? Customer success, as the name suggests, entails collaborating with your customers to determine how your goods and/or services may best enable them to realize their goals and objectives.   This frequently entails predicting the […]

Our goal is to personalize online commerce for everyone involved, including those who are seeking and providing customer service. Localization is a key component of that objective.   Describe localization. Customizing your product to meet the requirements of a local culture and language is known as localization. It implies that people experience your product in […]

1. Display a Restoration of a Car An explanation of what might be in the reel video. The restoration procedure, from the vehicle’s pre-restoration state to its polished conclusion, could be shown in this reel. Interviews with the restoration’s technicians as well as a visit to the dealership’s workshop may potentially be part of it. […]

In order to conduct a study of customer service leaders about their important metrics, how they maintain support quality, and where they want to spend in 2025, we once again worked up with Klaus, Aircall, and Support Driven. The study received responses from over 4,000 customer service experts in 98 different countries, and the information […]

The live-streaming platform Facebook Live is excellent for auto dealers who wish to interact with customers and increase sales. These suggestions can assist you in producing dynamic and interesting videos that will keep your audience returning for more, whether you’re new to Facebook Live or trying to enhance your game.   Check out the complete […]

We’ll cover all you need to know about Facebook Business Manager in this extensive guide, from top to bottom and left to right. We’ll go into the platform’s Ads Manager, Business Settings, Events Manager, Commerce Manager, Audiences, Account Quality, and other features. You’ll master Facebook Business Manager by the time we’re done, and you’ll be […]

We recently revealed some preliminary findings from our investigation into how AI affects customer service. In order to help support teams seize this enormous opportunity, we wanted to share more of the insights we’ve gained from more than 400 support leaders in North America, given how quickly the business is evolving as a result of […]

With new advancements and applications appearing every week, AI is continually growing and improving, and it sometimes feels like the amount of jargon to keep up with is growing at a similar rate.   We’ve put together a glossary of terms and concepts to help you better grasp the brave new world of artificial intelligence […]

Discover some of the most important advantages of content marketing for retailers and companies, as well as tips for increasing your content creation.   Today, a lot of companies use the Internet to reach a larger audience. There are various ways to do this, but content marketing is one of the more well-known strategies.   […]

Unhappy with the company hosting your dealer website? You can choose a companion who is ideal for you by taking into account these six crucial factors.   All of us have been there. The honeymoon period has ended. Whether you established them yourself or the company that sold you the website did, you had expectations […]

Ideas for basic and inventive material that will promote your dealership both online and offline   Nowadays, having an internet presence appears essential for a company to succeed. Since you can expand your reach in the modern digital era, the internet is a great way to sell goods and services. For auto dealers, it is […]

Being a good boss is not the same as being a good leader. Find out more about the particular leadership attributes that will benefit your dealership.   If you’re reading this blog piece, then you probably already know that an auto dealership is an establishment that needs strong leadership to prosper. A businessperson must be […]

Are you prepared to increase hybrid and all-electric vehicle sales? With assistance from SimpSocial, get your sales staff ready to answer these EV battery FAQs!   Because they supply the gadget with electricity, batteries are an essential part of many electronic devices. The majority of gadgets couldn’t operate without a battery. The development of electric […]

Independent auto dealers don’t always have it easy, and we understand that. It can be extremely difficult for used vehicle dealerships to compete with huge OEM franchise dealerships, which frequently have access to extra resources, money, and inventory.   However, we also firmly believe in helping independent auto dealers and the value they add to […]

Utilize this crucial trend data from the car sector to get ready for 2023.   a picture of a car’s push-button ignition We’re considering the key themes that dealer owners and operators will have to deal with in 2023 as the auto industry continues to reset and recalibrate in a market that is undergoing constant […]

We’re about to find out if it still works in the marketing industry if you say, “Here’s the secret that so-and-so doesn’t want you to know,” as it did on TV infomercials in the past. Our design team doesn’t want you to know this, but we care about you enough to make sure you do, […]

Many of us have switched to reusable water bottles, paper straws, cloth grocery bags, and other alternatives because we spend a lot of time considering how our individual decisions affect our community. But bigger companies also have a lot of environmental stewardship duties, and they have a lot of choices to make about how to […]

Since we released the 2023 edition of our Customer Service Trends Report earlier this year, we’ve received a lot of inquiries concerning the potential effects of recent AI advancements on the customer service environment in the coming months and years. We polled more than 1,000 leaders and professionals in global support to find out. We […]

Can Fin help your team in any way? What services does Fin offer your clients? What distinguishes Fin from other AI chatbots? What are we currently working on?   We’re happy to announce that Fin, the AI bot for a variety of powerful language models, including OpenAI’s GPT-4, is now open to all users.   […]

What will assistance look like in the age of AI? This is a key question being raised in the customer service sector right now. The truth is that it will need to be done using a combination of technology and people, or, as we like to say, “bots and brains.” In terms of scalability, time […]

AI in the workplace can be difficult to sell due to concerns that it would result in less skilled workers, depersonalize the purchasing experience, or perhaps completely replace real-world people. Even though you may not yet be a fan of AI, your dealership’s consumers appear to like how it enhances their buying experience. The automotive […]

Our clients have been using Performance Max Campaigns, a fresh kind of Google Ads campaign, for more than a year. Since incorporating PMax into our strategy, we have observed a positive improvement in overall performance, including visibility, visits, and leads, among clients that have implemented these programs (also known as PMax campaigns). Google claims that […]

Choosing the right automotive digital agency can be challenging, especially with the number of digital marketing firms available to auto dealers today. A blend of knowledge, experience, and competence is necessary to be a top auto agency. Businesses must keep ahead of the curve and offer cutting-edge digital solutions that satisfy their customers as the […]

Discover more about our Mobile Loader and how it makes our dealer partners’ work more productive.   We have a mobile loader, did you know that? No?! On us, that. We did not discuss it sufficiently. Consequently, we’re here to discuss it extensively.   We have a device that runs on your cell phone called […]

If you have a little bit of a competitive streak, raise your hand. We certainly do! Additionally, our competitiveness is accompanied by a strong commitment to put our dealer partners ahead of their rivals. So what does inventory have to do with competitiveness? In order to provide our dealer partners an advantage over their rivals, […]