Our latest News and Blogs

Enough with the teasing: Facebook ad integration is now available! We’re ecstatic to announce that you can now use SimpSocial to further engage your Facebook leads with calls and texts. By syncing your Facebook lead generation ads with SimpSocial, all new and old form submissions will be stored as contacts, allowing you to call anyone […]

Do you have a problem with low email open rates? Updating the subject lines is a good idea. The average email open rate across all sectors was 21.33 percent, according to Mailchimp. If your open rate is low, it’s typically due to a combination of these three factors: The audience/segment you emailed did not match […]

The new year is approaching quickly! How does your digital marketing plan for 2021 look? Have you recently changed your password? Have you checked to see if your website is optimized for lead generation? We’ve put together the ultimate digital marketing guide, which includes a list of best practices that your company should implement as […]

Your Guide To Automating Sales Workflow (Sales Automation 101) Many corporations and businesses struggle with sales efficiency, and it has become more prevalent in today’s setting. There are millions of productivity hacks and applications available to help you get more done at work, but it’s a different story when it comes to sales. Since the […]

What You Should Know About Apple’s iOS 14 Update and Facebook Facebook for Business told advertisers in Q1 2021 that the forthcoming improvements in Apple’s iOS 14 update “will impact how we obtain and process conversion events from tools like the Facebook pixel.” If you use the Facebook platform to monitor conversions from your social […]

Is It Necessary to Get Reviews for Your Business? Yes, there is a spoiler. Reviews have never been more critical in the digital marketplace. They have the power to influence whether a customer chooses you or your rival. If they’re looking for a new restaurant, deciding where to live, finding a dentist, deciding which homebuilder […]

SEO Best Practices The secret to successful SEO blog content is to provide value to the reader. Publishing interesting, useful content that your readers will want to bookmark and return to again, share with others, or connect to on their own websites is one of the best SEO practices for your blog. Your aim is […]

Everyone understands that social media is a constantly changing medium, and as marketers, we must adjust to new rules of interaction on a monthly, if not weekly, or hourly basis. And with the way Facebook, which also owns Instagram, changes their ad platform on a regular basis to provide users with engaging content and marketers […]

How To Improve The Assisted Living Community’s SEO Senior living facilities need a successful senior living SEO plan to improve awareness and climb to the top of search results as more seniors use search and social media today. Sixty-seven percent (67%) of seniors use the internet today; we know they’re looking; the question is, who […]

Advertisers who position advertisements for jobs, housing, or credit services are no longer allowed to target or exclude ads based on gender, age, parental status, marital status, or ZIP code, according to Google Ads. On October 19th, 2020, these amendments will take effect. What’s Gone in Google Ads for Housing Targeting Google Ads, unlike some […]

Most people today have a basic understanding of what PPC (pay-per-click) is and what it is intended to accomplish. For example, my father has made it to 2020 without knowing whether or not he “has email.” With this in mind, he knows PPC well enough to think of it as the internet’s yellow pages. SimpSocial’s […]

Are you using hashtags to broaden your social media reach? If you don’t, you’re losing out on a chance to meet more people and increase the visibility of your content on social media. You may be wondering what a hashtag is and how to use it. That’s where we can help! What Is a Hashtag, […]

We all have ambitions and goals, so how are you going to accomplish them? SMART targets are effective and simple to comprehend. They’re based on fact and broken down into small chunks so you can quickly digest them and achieve the ultimate goal. Have you ever heard the phrase “act smarter, not harder”? This is […]

CRMs aren’t all made equal. Businesses should look for a CRM tool that is compatible with their sales processes. Companies that use CRMs have higher consumer satisfaction and are seen as meeting their quotas better, according to a new Aberdeen Research report. CRM is undeniably beneficial to sales teams. However, in order to get the […]

Since the automotive industry is the second most expensive in the world, retaining customers can be difficult. Car dealerships are fiercely competitive because they enable consumers to make a significant financial commitment before making a purchase. You should have the right tools for companies like this to not only entice consumers but also win their […]

Do you believe you have a virtually foolproof email marketing strategy? Reconsider your place. Email marketing and what once worked changed drastically as quickly as Coronavirus became a household word. It’s likely that by the time you put a new strategy in place, it will have changed again. During Covid-19, We Used an Email Marketing […]

One Facebook Page management tip is to go to the list of people who have liked a post (or an ad) and submit an invitation to someone who hasn’t “liked” the Page yet. This may be a way to transform post interaction into Facebook fans. Is it, however, worth the effort? We agreed with our […]

Your Senior Living Community’s marketing has been assigned to you. So, how do you get started? There’s a good chance you want to create a connection that represents your brand’s caring side. You want to fill in the blanks with a personal touch that your target audience is searching for on the internet. Do you […]

Persuading sales through cold-calling has become much more difficult in an age where consumers are smarter, more educated, and have more choices. Cold calling is now, arguably, one of the most successful outbound sales and marketing tactics. The only question is whether or not you have the ability to engage and persuade potential new customers […]

As a result of the current situation, decision-makers are being forced to slash infrastructure costs, and the cloud has created options to help them get by. Businesses can only depend on the most obvious solution when working from home is the only option: they should begin shifting their contact centers to the cloud. Cloud vs. […]

For most salespeople today, talking on the phone for hours in their pajamas would be the new standard. Although remote working eliminates the commute, irritating office elevators, and the need to look your best (at least from the waist down), it also exposes you to a variety of everyday challenges. Barriers to productivity, connectivity issues, […]

How quickly can you keep up with a rising market and more demanding customers? Contact centers must find a way to deal with any call, letter, email, or social media post to communicate with customers in an era of endless communication channels. If you’re already using CRMs to handle your contact lists and phone solutions […]

With an updated native integration like no other, SimpSocial brings calling, messaging, and outbound automation to HubSpot. SimpSocial, a cloud-based software provider for modern contact centers, worked with HubSpot to create sophisticated technologies that would triple the success of inside sales teams. HubSpot’s integration of calling, messaging, and outbound automation resources allows CRM users to engage […]

Many factors contribute to increased selling power, one of which is having the right resources for the sales team. Your sales dialer is an effective outbound tool that you should be looking into more. Performance, ROI, and the customer-to-agent call ratio are all metrics that look for the smartest, quickest, and best dialer choice for […]

Amy Cuddy, a social psychologist, spoke at TEDGlobal 2012 about the psychological research behind power posing in her talk “Your Body Language Shapes Who You Are.” Take a moment to consider this picture. As a bystander, how does your mood shift as you move from the top row to the bottom row of images? Is […]

In sales, rejection is not the exception — it is the norm. Even the most experienced professionals hear “no” more often than “yes.” What separates average performers from top producers is not talent alone. It is sales motivation. It’s the fuel that sustains performance through setbacks, competition, and pressure. It determines whether a salesperson quits […]

Some people believe that as technology becomes more prevalent, it will become less human-centered. We’ve come to equate robots and technology as villains to humanity thanks to futuristic movies and films. People are still scratching their heads at contact centers that use machine learning and AI, but automation has shown that there is a happy […]

How much time and effort do you dedicate to follow-up after receiving a lead? Many salespeople underestimate the importance of consistent communication, but it is one of the most powerful tools in converting prospects into paying customers. Research shows that only 2% of sales are made during the first interaction. In most cases, the buyer […]

It is common knowledge that athletes who succeed in their sport do so by mastering the fundamentals. These players didn’t get to the top of their game by sacrificing fundamental skills in favor of something more complex or creative. They studied the fundamentals, practiced them, and then applied them faithfully. Let’s take baseball as an […]

In the world of B2B sales, objections are inevitable. Every sales manager knows that success isn’t just about understanding products — it’s about mastering the art of selling. Yet, many sales reps struggle because they’re rarely trained on how to handle common B2B sales objections effectively. According to Sirius Decisions, 54% of sales reps fail […]

Anyone who has worked in sales for any amount of time knows that buyers are naturally cynical. Buyers should be suspicious, to be sure. They are tasked with safeguarding the company’s interests, while you, the sales agent, are an unknown quantity. Here are several steps a salesperson may take to resolve skepticism and convert customers […]

Let’s start with a straightforward but profound query. How much time and effort, if any, do you devote to following up on leads after they’ve been submitted? Why Are You Inquiring? This is merely a rhetorical query designed to get you to consider your current follow-up procedures. Although constant communication is an essential part of […]

Many factors contribute to increased selling power, one of which is having the right resources for the sales team. Your sales dialer is an effective outbound tool that you should be looking into more. Performance, ROI, and the customer-to-agent call ratio are all metrics that look for the smartest, quickest, and best dialer choice for […]

Contact center automation helps businesses respond faster, reduce repetitive work, and deliver more consistent customer experiences across phone, chat, email, SMS, and social channels. Instead of relying on agents to manually route calls, log notes, send follow-ups, qualify leads, and answer the same questions all day, automation handles the repeatable parts of the process so […]

Even better, you outperformed them! On the dealership board, you have a fantastic car sales team supporting prospective consumers in becoming customers. You’re not getting the results you expect despite your efforts, and you’re not sure why. Fixing an issue that you don’t understand the source of is likely to be difficult. We will tell […]

According to McKinsey report, “companies that prioritized customer service realized three times the shareholder returns relative to companies that did not during the last economic recession.” The economy is tough, and many car dealers are barely getting by. It hardly seems like the right time to begin a company makeover. However, the current situation is […]

Facebook advertising might be the most powerful tool auto dealerships have ever had. You can target people where they live, based on life events that might prompt them to buy a car, and every time they open a phone or a computer.

We’ve all been advertising for years. You used to put an ad in the paper or the phone book and people would come to buy cars from you.

Every day, we talk to dealers who tell us that they’re frustrated with their staff. The employees come in for a few weeks, make one sale, and leave. Even if the dealerships spend thousands of dollars sending them off to sales seminars, the staff still leaves.

How many times have you heard that? If you hear it more than once or twice a year, you might have a problem.